Public Relations, Minor

The Public Relations minor will equip students with strategic communication skills needed to build and maintain positive relationships between organizations and their publics. This interdisciplinary minor offers a foundation in media writing, content production, and marketing for careers in an ever-evolving industry. Students will gain expertise crafting compelling messages appropriate for a range of media formats, engaging with diverse audiences, and understanding the ethical implications of the profession.

Minor Sequence

The Minor in Public Relations requires 18 credits from

Required Courses: 19.0
Introduction to Mass Communication
Introduction to Public Relations
Public Relations Writing
Choose three courses from among the following:9.0
Introduction to Leadership
Visual Communication
Writing for the Mass Media
Writing on the Web
Organizational Communication
Media Law & Ethics
Principles of Marketing
Social Media Marketing
Consumer Behavior
Sport Marketing
Sport in Society
Research in Sport
Total Credits18.0
1

Communication majors who have declared a concentration in Journalism & Public Relations cannot declare this minor.