Marketing, Minor
Minor Sequence
Up to two three-credit courses (six credits total) may double-count for a student's major, other minor, or general education requirements and the marketing minor.
The Minor in Marketing requires 18 credits from:
| Code | Title | Credits |
|---|---|---|
| Requirements | ||
| MK241 | Principles of Marketing | 3.0 |
| MK341 | Consumer Behavior | 3.0 |
| MK442 | Marketing Research | 3.0 |
| Select three of the following: | 9.0 | |
| Electronic Commerce | ||
| Public Relations Writing | ||
| Social Media Marketing | ||
| Principles of Advertising & PR | ||
| Lifecycle & Email Marketing | ||
| Digital Mktg Analytics & Experimentation | ||
| Sport Marketing | ||
| Total Credits | 18.0 | |
