A survey course covering the history and development of mass media, including newspapers, magazines, books, music, radio, television, internet, as well as advertising and public relations. The course will also address legal and ethical issues, and the impact of media on society. Students will read, discuss, research, and write about various aspects of mass media.
This survey course covers the history and development of mass media, such as newspapers, books, music, radio, television, film, and the Internet, as well as advertising and public relations. Students will read, discuss, research, and write about various aspects of mass media and its impact on society.
Students will learn the fundamentals of public speaking through lecture, assignment and practice. Students will have opportunity to increase their own self-confidence in their public speaking abilities and develop foundational skills for everyday and workplace communication. Emphasis will be placed on integration of multimedia, fundamental concepts in human communication, and voice training in order to enable students to make more effective presentations.
This introductory course discusses various forms of visual culture and media, from both historical and contemporary perspectives. Students are given the opportunity to learn the skills necessary to critically analyze, evaluate, interpret, and create images.
This course introduces the principles and techniques of writing across various forms of mass media. Course includes critical discussion and analysis of readings, individual and collaborative writing projects, as well as peer editing.
This course provides an introduction to contemporary journalism, with an emphasis on practical experience in news writing and reporting within a multimedia environment.
This is an introduction to digital video production and post-production techniques, concepts, and terminology. The course will include hands-on practice with basic script writing, camera operation, lighting, sound, and editing.
An introduction to the theory, concepts, and practice of public relations. Attention will be placed on the understanding of public opinion, strategic planning, and the process of communication to achieve mutual understanding between an organization and its publics in today’s society.
Editors perform a variety of key roles within news media organizations, in both print and digital platforms. This course explores the complex ways in which news editors think and work, while focusing on the importance of critical editorial skills and responsibilities across various media contexts.
Prerequisite(s): CM213 or permission of instructor.
This course focuses on key concepts of transmedia storytelling, such as narrative development and audience experience, across multiple media platforms.
Focuses on writing about and for the web. Read what sociologists, psychologists, educators, journalists, authors, and others are writing about this topic. Compare content, style, and design of print and web publications. Learn the basics of writing web text, collaborate on group assignments, and create text for web pages.
This introduction to film theory encourages students to develop a deeper understanding and appreciation of cinema through the critical analysis of various aspects of filmmaking such as production, story structure, performance, cinematography, editing, and sound across multiple genres.
Broadcast news-writing principles and practice in use of electronic news gathering, the writing, reporting and editing of broadcast news. Students will also learn how to generate story ideas, critically analyze news stories, understand and identify their audiences and discuss how broadcast journalism can contribute and influence culture and society. 3 credits.
Prerequisite(s): CM217 or permission on instructor.
This course is grounded in the critical viewing and analysis of numerous artistic contributions women have made to the film industry on and off the screen, with emphasis on a range of perspectives such as local/global cultures, politics, religion, race, and sexual identity. Applicable to the Women's Studies minor.
Emphasizing the development of media literacy through critical thinking, students will research, discuss, analyze, and write about foundational and emerging trends of television programming, while gaining insight of popular culture knowledge through both historical and contemporary perspectives.
This course serves as a broad introduction to the concepts associated with culture and communication. Students will have the opportunity to develop intercultural awareness and patterns of perception and thinking to enable effective communication across various cultural boundaries.
This course serves as a broad introduction to the perspectives related to communication across various types of organizational contexts. Students will critically analyze organizational communication theories and methods in order to understand organizational culture and communication patterns.
Students enrolled in Student Publications Practicum are editorial staff members of The Lion’s Tale or Fountain Spray. Students will provide work assignments to student staff members. Assignments may include the general operation of the publication, layout and design, editing and proofreading, news coverage or other items of interest. The experience will be supervised by the publication faculty moderator in designing and evaluating the student’s experience. Minimum of 40 hours for each semester hour of credit. By arrangement with approval of faculty moderator. Repeatable up to 3 credits. Pass/Fail.
This course focuses on the complex relationship between mass media and society. Students will critically analyze various theoretical and practical approaches to mass media and how it can create or contribute to a range of social issues within contemporary society.
This course examines the foundational principles of U.S. constitutional law, with particular emphasis on the First Amendment. Student will discuss the creation, interpretation, and role of such laws, while critically analyzing related ethical issues via case studies concerned with different forms of mass media. A variety of complex issues in media law and ethics will be introduced.
Learn to plan and execute social events that reflect an organization’s image–from the initial invitation to on-site operations. Learn to apply the principles of public relations, as well as broader concepts related to proposal writing, budgeting, and contracts, and other considerations such as location, transportation, and food and beverage selections.
This course is designed to explore the field of ideas relating to mediated modes of communication and personal relationships in the shaping of our social environment. Students will read, research, discuss, write, and critically analyze key aspects of interpersonal interactions, with a particular emphasis on the ways in which human communication influences, and is influenced by, various forms of contemporary media.
This course provides an overview of the principles of basic strategic communication decision-making, and applies these strategies and practices to the production of actual, effective communication messages for multiple audiences in a variety of formats. Writing assignments may include: mission statements, fact sheets, backgrounders, press releases, feature stories, pitch letters, brochures, newsletters and web messages.
Study selected topics in digital communication. Directed by a member of the department with approval of the chair. Offered on application.
This course emphasizes group fieldwork, along with individual responsibilities through various roles and stages of production, while also highlighting the importance of pre- and post-production elements. Students will learn how to collaboratively develop, produce, and complete digital projects with a range and flexibility of topics from journalism to film making.
This course is designed to introduce students to the various types of quantitative and qualitative research methods applicable to the field of communication studies.
An advanced course in public relations management designed to develop a successful public relations campaign. The course reviews the step-by-step process of planning, implementation, and evaluation and applies the steps to an existing organization. Service Learning component.
The purpose of this course is to provide intermediate and advanced training on multimedia journalism, especially regarding the creation of new storytelling techniques developed on digital platforms. Besides this hands-on training, the course will also examine the Digital Revolution and the creation of a global Information Society, with a special focus on the effects these phenomena are having on the media in general, and on journalism in particular. The class has two components: a seminar session, based on lectures, readings, case studies and discussions about the ongoing transformations in the media and journalism environments; and a computer lab session dedicated to hands-on experience with the development of multimedia journalism projects for digital platforms. 4 hours studio.
As a key graduation requirement, students will work in a professional setting where they experience the practical applications related to their academic studies. Students are expected to spend a total of 120 hours in the workplace (i.e., 40 hours per credit hour) and successfully complete all required internship coursework.
Prerequisite(s): Junior or senior status and approval of academic advisor.
Student works on an internship in the digital communication discipline. The professional setting must meet the guidelines of the associated internship requirement of CM405 and be approved by the program director prior to class. It can be taken alone or in combination with CM405 in the fall semester. Offered only in Summer Session.
This service-learning course gives students the opportunity to create an original, multimedia campaign for a community organization. Campaigns are designed and implemented based on the specific needs of the chosen organization, as well as student interest.